There are many factors in On-Page SEO that defines the optimising to every single page of your website. On-page seo is the process of optimising a single page on your website. Each page needs on-page optimisation to rise on the search engine. We are starting to use Google Guides and best practices firstly then compare the best-results that are received from the tools.
May your website not visible on the search engine? Your competitors to improve their revenue, they are focused on seo marketing on Google, because the answer is easy. More users means more money. When users search local seo London on the search engine, they want to see relevant websites.
Each site owner wants to be the first page on Google, but 90% of site owners don't have organic traffic from Google. Let’s think about it, you have a website about shoes but no one sees your website. When the users search any ‘search terms’ on google, click the websites that are on the first page then take the information that they want.
Do they just take the information? Of course not. Seo helps to grow your business and users are buying products or services using the search engine. So if your website is on the first page on Google, you make more money because your website attracts organic traffic.
Why do users search on Google? To buy something? To get information? To reach out to the stores? There are many answers to this question.
Users sometimes can search informative queries and this way get information about products or services in their mind.
Example 1: How to make a cake? - this is an informational search query. Because this query gives some information about how to make a cake.
Example 2: Best places in London? - In this query, users don’t buy something, users want to know about the best places in London.
This time is users get a move action. They can buy something or they want to contact someone. So users behave the buying time means that they would like to do a thing.
Example 1: seo agency London - In this query, users want to buy a second-hand car. So users in action time.
Example 2: vote in US elections - In this query, users want to vote in US elections, this query contains the action.
In this type, users want to compare products or services each together thus, acquire knowledge about them.
Example 1: iPhone 10 vs iPhone 12 pro - In this query, users want to see features of iPhone 10 and iPhone 12. So this type of search queries gives the price or features.
Users can navigate from the where to another where. This kind of link defines the navigation, a few ways to navigate from users. Users can navigate with a link easily.
Example 1: ‘click here to see more details’. This kind of text generally, contains the link going to another page.
You should focus on the right keywords in order not to waste time. While determining the keywords, firstly focus on low competition, after when your website has good technical SEO rates, try to focus on the mid or high competition. Consider to check keyword difficulty (KD) rate thus, you can find the right keywords for your website.
Content is more important for SEO because Google wants unique and useful content every time. If you have high-quality contents your website rankings will increase easily. Well done, what are the tips to create effective content? Let’s see.
User experience is extremely important, specifically e-commerce websites. Think about users first. A good user experience should be, simplify design, easy to understand, easy to use, faster page loading time, mobile-friendly website.
Consider using the Data Structure
Is your website fit for the local pack algorithm? - 10 Local SEO Tips
How's your link building? - Link Building Basics in SEO
Why do you need backlinks? - Get High Quality Backlinks
Get your business found in the digital world! With SEO, we can boost your keywords with high returns in your industry. Your potential customers are looking for you on search engines. Don't miss them